St Austell Brewery Demand Leads to Second Daily Brew

BRIXHAM RFC CHOOSE TRIBUTE

St Austell Brewery has signed a sponsorship deal to support Brixham RFC through the Brewery's flagship Tribute Ale brand.

The agreement means Brixham's first team will take to the field next year proudly sporting the Tribute logo on their shirts. St Austell Brewery will also be the main supplier to the Brixham RFC club bar.

TRIBUTE IN TOP 20 OF UK CASK ALE BRANDS

The huge success regionally and nationally of St Austell Brewery's flagship Tribute Ale has seen it storm into the top 20 of the UK's bestselling cask ales.

Tribute was the highest new entry - and the only Devon or Cornwall-brewed ale - to feature in the annual Brands Report 2008, just published by The Publican, which ranks the top 200 drinks brands sold in UK pubs based on annual sales.

TRIBUTE TO SPONSOR GRASS ROOTS LEAGUE RUGBY ACROSS THE SOUTH WEST

St Austell Brewery is backing the Constituency Bodies of Devon, Cornwall, Somerset and the South West Divisional Organising Committee to make its award-winning Tribute brand the main sponsor for 14 South West Leagues.

ST AUSTELL BREWERY LAUNCHES TRIBUTE IN CANS

St Austell Brewery Tribute - the South West's favourite beer - is now available in cans so real ale fans can enjoy drinking their Tribute ‘draft' style at home. Visitors to the Brewery's stand at the Royal Cornwall Show were among the first to try out the new cans, with excellent feedback from customers who loved the draft taste and look of Tribute from the specially designed cans.

SOARING DEMAND LEADS TO SECOND DAILY BREW

St Austell Brewery is to introduce a second daily brewing shift for the first time in its 156-year history to meet soaring demand for its award-winning ales. The move will enable the Brewery to increase production to 1.4 million pints a month (350,000 pints a week) and comes only 10 months after the family-owned firm celebrated smashing all previous records by breaking through the million-pints-a-month barrier.

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